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Learning and Earning
Professional Development Points with HBA

ENDORSED POINTS FOR HBA SEMINAR 2025

ACAud logo

ACAud inc. HAASA

CEP Points: 16
Approval No: 2025101

Audiology Australia logo

Audiology Australia

CPD Points: 15.75

Approval No: CPD2425 058, Category 1.1

AT THE END OF EACH PRESENTATION, DELEGATES WILL BE ABLE TO:

Friday 28 February 2025

How Technology Innovation is Changing Hearing Healthcare - Dr Brent Edwards, NAL

  • Explain different uses of AI in hearing aid technology and hearing care.

  • Plan for how AI will affect hearing healthcare services.

  • Integrate Apple’s AirPods Pro hearing aids into their practice.

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HBA Key Activities, Strategic Insights and Small Business Update - Jane MacDonald, HBA​

  • Understand HBA’s key initiatives that support our industry, and analyse market trends, regulatory changes and industry challenges.

  • Explore tools and strategies to adapt and grow, and apply best practices to improve patient care and operations.

  • Identify opportunities for collaboration and industry networking.

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Best Practice Counselling for Better Business Outcomes - Christopher Brew, GN Hearing​

  • Identify innovative assessment strategies for improved outcomes.

  • Understand best practice counselling principles, evaluate benefits for patients and business, and implement workflow techniques.

  • Incorporate psychosocial insights into clinical care, address patient concerns, and optimize recommendations.
     

Innovate or Die! - Dr Cliff Olson, HearingUp Network

  • Explain the adoption curve.

  • Describe the lean startup method.

  • Identify two ways they innovate in their clinic.
     

Elevate Efficiency: Using AI to Optimise your Clinical and Business Efficiency - Yoav Fisher, Heidi Health

  • Learn about AI integration in clinical practice, and identify and address its implementation challenges.

  • Improve patient engagement through technology, and enhance clinical decision-making.

  • Optimize workflows with automated systems, and evaluate the impact on clinical and business outcomes.
     

Bernafon’s Counselling Toolkit: Making Life Easier in the Clinic - Rebecca Wood, Bernafon Australia

  • Be aware of the Bernafon Counselling Toolkit and how it can be used in the clinic.

  • Be familiar with a practical, full person-centred care solution for patients' hearing needs.
     

Hearing Services Program Update, and HSP Q&A Session - Chris Carlile, Gabriele Luksza, Rob Aked, HSP

  • Hear about updated HSP changes, plans and impacts, the website portal and consultations, and answers re. claiming and operations.

  • Understand the Department of Health and Aged Care’s key responsibilities for administration of the Hearing Services Program.

  • Know that the Dept. is responsible only to ensure contracted providers deliver services IAW with the contract and the legislation.

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A New Lens for Clinic Success: The Clinic Value Framework - Anthony Cordi, Sonova

  • Learn how clinic workflows influence patient satisfaction and outcomes by identifying critical touchpoints within the patient journey.

  • Gain insights into clinic performance through KPIs and learn how to use these metrics to identify strengths and areas for improvement.

  • Identify the specific clinic metrics to prioritise, and align them with the clinics' optimisation goals to drive the most impactful changes.
     

Explaining the Value of your Testing - Dr Cliff Olson, HearingUp Network

  • Explain the results of speech-in-noise testing.

  • Explain real ear measurement results.

  • Explain how test result presentation can inspire treatment acceptance.

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Saturday 1 March 2025

Modern Approaches to Managing your Employees and their Performance - Shane Duffy, Employment Hero

  • Understand the impacts of the latest Australian employment law updates on audiology businesses.

  • Know how to apply technology to manage employment in their business.

  • Be prepared for future employment trends.

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Pushing the Edge of Possibility - Dr Judy Grobstein, Starkey

  • Identify the new features of the Edge AI Neuro Sound Technology 2.0.

  • Describe the way Starkey has enhanced connectivity in the Edge AI product family.

  • Discuss enhancements to the Starkey Pro Fit programming software and My Starkey mobile app.
     

Clinic Rescue - An Australian Clinic Success Story - Dr Cliff Olson, HearingUp Network

  • Define the sunk cost fallacy.

  • Identify the key changes made by Daniel Fechner that resulted in the biggest changes to his clinic.

  • Explain how the lean startup method could help to implement changes in their clinic.
     

Innovate, Differentiate, and Lead with Widex Tinnitus Solution - Geraldine Todd, Widex ANZ

  • Understand the market opportunity for tinnitus solutions, and how it can benefit their practice.

  • Implement tinnitus care strategies to differentiate and elevate the practice, and boost patient satisfaction and revenue.

  • Leverage Widex Zen Therapy for better outcomes, and enhance engagement and loyalty by educating and empowering patients.
     

Old Systems Can't Fly: Propelling your Audiology Practice into the Future - Daniel Fechner, Ear Studio

  • Recognize the CRM system’s role in business efficiency, and adopt AI-driven solutions to improve documentation and financial control.

  • Identify automation opportunities to streamline workflows, leverage tools to improve operations and profitability and reveal insights.

  • Understand the value of external expertise for business efficiency, and gain motivation and confidence to enhance business systems.

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Grow your Business with Signia's Unique and Industry-leading Designs - Sharna Raley, Signia ANZ, Sheena Cuthbert, WS Audiology ANZ

  • Understand consumer segments to create more accurate and relevant messaging, and attract new patients.

  • Learn how these insights enable businesses to better target and effectively engage specific segments.

  • Recognise the role of hearing aid design, address stigma, and expand patient engagement and foster greater satisfaction.
     

Taking the First Steps: Leveraging Innovation to Elevate your Business - Dr Olson, Daniel Fechner, Emma Batrouney, Wesley Ong, Katie Bryan

  • Understand the importance of innovation in the hearing industry, and identify business opportunities.

  • Learn from real-world case studies of successful innovation, and apply steps to drive innovation.

  • Overcome the challenges to implementing change, and foster a culture of innovation within the practice's teams.
     

HBA Member Insights: A Business Q&A Session for Seminar Delegates - Jane MacDonald and Stephen Logan, HBA

  • Appreciate the impact of delegate input on HBA’s strategies, and discover strategies to enhance business resilience.

  • Assess progress tackling the key challenges of the proposed HSP changes, understand regulatory changes, and align operations.

  • Identify opportunities for ongoing industry collaboration, and apply problem-solving lessons.

Sunday 2 March 2025

Minimise IT Distractions for your Growing Business - Anders Damkjaer Nielsen, HIMSA and Glen Young, Otowave

  • Gain insight into the IT needs of their business, and explore solutions to the challenges faced by growing businesses.

  • Stay informed on industry trends and HIMSA’s initiatives to foster technological progress.

  • Understand the dedicated IT support and help desk services tailored to business needs.

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The Importance of Gold Standard Calibration - Kon Kyranakis, Natus

  • Understand the importance of annual equipment calibration, and its importance for clinical service delivery.

  • Appreciate what is involved during the calibration of equipment.
     

Consulting Like a Boss! - Dr Cliff Olson, HearingUp Network

  • Explain why patients make decisions based on emotion, not logic.

  • Describe the five types of concerns.

  • List specific strategies to alleviate the five types of concerns.

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