
Learning and Earning
Professional Development Points with HBA
ENDORSED POINTS FOR HBA SEMINAR 2025
AT THE END OF EACH PRESENTATION, DELEGATES WILL BE ABLE TO:
Friday 28 February 2025
How Technology Innovation is Changing Hearing Healthcare - Dr Brent Edwards, NAL
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Explain different uses of AI in hearing aid technology and hearing care.
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Plan for how AI will affect hearing healthcare services.
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Integrate Apple’s AirPods Pro hearing aids into their practice.
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HBA Key Activities, Strategic Insights and Small Business Update - Jane MacDonald, HBA​
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Understand HBA’s key initiatives that support our industry, and analyse market trends, regulatory changes and industry challenges.
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Explore tools and strategies to adapt and grow, and apply best practices to improve patient care and operations.
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Identify opportunities for collaboration and industry networking.
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Best Practice Counselling for Better Business Outcomes - Christopher Brew, GN Hearing​
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Identify innovative assessment strategies for improved outcomes.
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Understand best practice counselling principles, evaluate benefits for patients and business, and implement workflow techniques.
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Incorporate psychosocial insights into clinical care, address patient concerns, and optimize recommendations.
Innovate or Die! - Dr Cliff Olson, HearingUp Network
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Explain the adoption curve.
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Describe the lean startup method.
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Identify two ways they innovate in their clinic.
Elevate Efficiency: Using AI to Optimise your Clinical and Business Efficiency - Yoav Fisher, Heidi Health
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Learn about AI integration in clinical practice, and identify and address its implementation challenges.
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Improve patient engagement through technology, and enhance clinical decision-making.
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Optimize workflows with automated systems, and evaluate the impact on clinical and business outcomes.
Bernafon’s Counselling Toolkit: Making Life Easier in the Clinic - Rebecca Wood, Bernafon Australia
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Be aware of the Bernafon Counselling Toolkit and how it can be used in the clinic.
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Be familiar with a practical, full person-centred care solution for patients' hearing needs.
Hearing Services Program Update, and HSP Q&A Session - Chris Carlile, Gabriele Luksza, Rob Aked, HSP
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Hear about updated HSP changes, plans and impacts, the website portal and consultations, and answers re. claiming and operations.
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Understand the Department of Health and Aged Care’s key responsibilities for administration of the Hearing Services Program.
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Know that the Dept. is responsible only to ensure contracted providers deliver services IAW with the contract and the legislation.
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A New Lens for Clinic Success: The Clinic Value Framework - Anthony Cordi, Sonova
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Learn how clinic workflows influence patient satisfaction and outcomes by identifying critical touchpoints within the patient journey.
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Gain insights into clinic performance through KPIs and learn how to use these metrics to identify strengths and areas for improvement.
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Identify the specific clinic metrics to prioritise, and align them with the clinics' optimisation goals to drive the most impactful changes.
Explaining the Value of your Testing - Dr Cliff Olson, HearingUp Network
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Explain the results of speech-in-noise testing.
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Explain real ear measurement results.
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Explain how test result presentation can inspire treatment acceptance.
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Saturday 1 March 2025
Modern Approaches to Managing your Employees and their Performance - Shane Duffy, Employment Hero
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Understand the impacts of the latest Australian employment law updates on audiology businesses.
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Know how to apply technology to manage employment in their business.
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Be prepared for future employment trends.
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Pushing the Edge of Possibility - Dr Judy Grobstein, Starkey
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Identify the new features of the Edge AI Neuro Sound Technology 2.0.
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Describe the way Starkey has enhanced connectivity in the Edge AI product family.
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Discuss enhancements to the Starkey Pro Fit programming software and My Starkey mobile app.
Clinic Rescue - An Australian Clinic Success Story - Dr Cliff Olson, HearingUp Network
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Define the sunk cost fallacy.
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Identify the key changes made by Daniel Fechner that resulted in the biggest changes to his clinic.
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Explain how the lean startup method could help to implement changes in their clinic.
Innovate, Differentiate, and Lead with Widex Tinnitus Solution - Geraldine Todd, Widex ANZ
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Understand the market opportunity for tinnitus solutions, and how it can benefit their practice.
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Implement tinnitus care strategies to differentiate and elevate the practice, and boost patient satisfaction and revenue.
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Leverage Widex Zen Therapy for better outcomes, and enhance engagement and loyalty by educating and empowering patients.
Old Systems Can't Fly: Propelling your Audiology Practice into the Future - Daniel Fechner, Ear Studio
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Recognize the CRM system’s role in business efficiency, and adopt AI-driven solutions to improve documentation and financial control.
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Identify automation opportunities to streamline workflows, leverage tools to improve operations and profitability and reveal insights.
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Understand the value of external expertise for business efficiency, and gain motivation and confidence to enhance business systems.
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Grow your Business with Signia's Unique and Industry-leading Designs - Sharna Raley, Signia ANZ, Sheena Cuthbert, WS Audiology ANZ
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Understand consumer segments to create more accurate and relevant messaging, and attract new patients.
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Learn how these insights enable businesses to better target and effectively engage specific segments.
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Recognise the role of hearing aid design, address stigma, and expand patient engagement and foster greater satisfaction.
Taking the First Steps: Leveraging Innovation to Elevate your Business - Dr Olson, Daniel Fechner, Emma Batrouney, Wesley Ong, Katie Bryan
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Understand the importance of innovation in the hearing industry, and identify business opportunities.
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Learn from real-world case studies of successful innovation, and apply steps to drive innovation.
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Overcome the challenges to implementing change, and foster a culture of innovation within the practice's teams.
HBA Member Insights: A Business Q&A Session for Seminar Delegates - Jane MacDonald and Stephen Logan, HBA
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Appreciate the impact of delegate input on HBA’s strategies, and discover strategies to enhance business resilience.
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Assess progress tackling the key challenges of the proposed HSP changes, understand regulatory changes, and align operations.
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Identify opportunities for ongoing industry collaboration, and apply problem-solving lessons.
Sunday 2 March 2025
Minimise IT Distractions for your Growing Business - Anders Damkjaer Nielsen, HIMSA and Glen Young, Otowave
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Gain insight into the IT needs of their business, and explore solutions to the challenges faced by growing businesses.
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Stay informed on industry trends and HIMSA’s initiatives to foster technological progress.
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Understand the dedicated IT support and help desk services tailored to business needs.
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The Importance of Gold Standard Calibration - Kon Kyranakis, Natus
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Understand the importance of annual equipment calibration, and its importance for clinical service delivery.
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Appreciate what is involved during the calibration of equipment.
Consulting Like a Boss! - Dr Cliff Olson, HearingUp Network
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Explain why patients make decisions based on emotion, not logic.
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Describe the five types of concerns.
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List specific strategies to alleviate the five types of concerns.