Busy Conference




In February 2020 our Seminar was titled 'Small Business Success in a Changing Environment'. Our industry was, and still is, undergoing major changes - we had endured the historic bush fires - the pandemic hit us - in March our borders closed to non-residents. Little did we know just how much our environment would change! 

Our 2021 seminar was even more important.To keep us all Covid-safe, we held concurrent venues in Brisbane Sydney and Melbourne.

  • All three professional bodies endorsed CPD points.

  • Learning Objectives

  • We secured reduced accommodation rates for each city.

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Agenda Day 1 - Friday 19 March 2021

9-10 am: Registrations.

10-11 am: HBA Actions and Outcomes 2020-21 for Small Business

Jane MacDonald, CEO, Hearing Business Alliance

11 am-12 pm: Winning in a Covid World

Stephen Kulmar, RetailOasis

12-1 pm: Supporting Small Business

Dr Craig Latham, Office of the Australian Small Business

and Family Enterprise Ombudsman, Deputy Ombudsman

1-2 pm: Lunch and Networking

2-3 pm: Current HSP Changes July 2021 Explained

Chris Carlile, Assistant Secretary, Hearing Services Branch, Department of Health

3-4 pm: Hearing Services Program Review Process

Dr Zena Burgess, HSP Review Panellist

4-5 pm: Hearing Health Sector Alliance (HHSA) - A Single Voice to Government

Dr Tony Coles, Chair, HHSA

5 pm: Close Day 1

Jane MacDonald, CEO, HBA

6.30: Pre-dinner Drinks. Dinner to follow at 7 pm.

Agenda Day 2  - Saturday 20 March 2021

9-10 am: Morning Coffee and Tea - Registrations.

10-11 am: Hearing Market Update 2021

Stephen Logan, SJL Business Consulting Pty. Ltd.

11 am-12.30 pmBusiness Survival in Uncertain Markets

Daniel Wright, Thryve Business Mentoring

12.30-1.30 pm: Lunch and Networking

1.30-2.30 pm: Understanding the Financial Impact of Change on your Business

Katie Bryan, Propeller Advisory - Business and Corporate Advisors

2.30-4 pm: How to Build a More Entrepreneurial Mindset in Small Business

workshop style with pre-seminar questionnaire, in-person session and a post-program follow up

Hunter Leonard, Silver & Wise Pty. Ltd.

4-4.15 pm: Closing Remarks

Don MacDonald, Chair, Hearing Business Alliance


4.15 pm: End Day 2


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Steve Kulmar


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Dr Craig Latham

ASBFEO Deputy Ombudsman

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Chris Carlile

Hearing Services Branch

Department of Health

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Dr Zena Burgess

HSP Review Panelist

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Dr Tony Coles

Hearing Health

Sector Alliance

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Stephen Logan

SJL Consulting Pty. Ltd.

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Daniel Wright

Thryve Business Mentoring

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Katie Bryan

Propellor Advisory

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Hunter Leonard

Silver & Wise Pty. Ltd.

Steve Kulmar, the founder of RetailOasis, is one of Australia and New Zealand's most highly regarded retail marketing and communications experts. RetailOasis, formed almost 12 years ago, specialises in working directly with retailers to affect business improvement through consumer insight leading to business and marketing initiatives.


Steve's second-to-none experience ranges from Woolworths to Westfield, on and offline. Over 35 years he helped Big W grow into Australia's most successful discount department store. He worked with Supercheap Auto in Australia and New Zealand to re-engineer their core business and recently helped The Warehouse identify their future growth strategy. He has worked in similar partnerships with countless retailers throughout Australia and New Zealand. Steve is also a non-executive director of Accent Group, which owns The Athletes Foot, a non-executive director of Children's Tumor Foundation Australia, and chairs the marketing and sponsorship committee. He is a passionate contributor on the domestic and international speaking circuit. His specialties include:  Category size, shape, drivers and trends analysis, consumer segmentation identification and analysis  -  Competitive landscape analysis  -  Brand and business opportunity identification  -  Brand visioning and positioning  -  Brand architecture development - 7P brand strategies articulation  -  Brand concept development  -  Brand identity development  -  Store of the future development  -  Advertising and promotional planning.

Dr Craig Latham, Deputy Ombudsman, Australian Small Business and Family Enterprise Ombudsman. Craig's experience stretches across business, government and academia in Australia and New Zealand.  He has specialist expertise in commercial and tax law, regulatory reform, and private sector/government collaboration.  Craig has a passion to improve the commercial environment so that small and family businesses flourish and he has a particular focus on speedy and low-cost dispute resolution for business disputes. Craig holds undergraduate degrees in economics and law, a Masters of Law and a Doctorate of Philosophy focused on disruptive technology and regulatory systems.  He ensures that he still has some time for long-distance trail running with his wolfhound.


Chris Carlile, Assistant Secretary, Hearing Disability and Interface Branch


Dr Zena Burgess, PhD, a member of the Hearing Services Program Review Panel with Professor Michael Woods, has a doctorate in psychology and is a registered clinical and organisational psychologist. She holds a Masters of Business Administration and Education, is a Fellow of the Australian Psychological Society, the Australian Institute of Company Directors, and worked in health for over two decades, delivering front line services to regional and urban communities. She is CEO of the Australian Psychological Society and is focused on system-wide linkage of mental health outcomes through reform of psychology service delivery. For over a decade she led the Royal Australian College of General Practitioners as CEO during a period of growth and professional recognition as a patient-focused organisation contributing to health reform, standard setting, and innovation in primary care. She has a reputation for leadership during periods of change, committed to health equity through a social determinants framework, and has been a member of the Victorian Civil and Administrative Appeals Tribunal, the Victorian Disability Review Board and the Victorian Psychologists Registration Board. She is a Director of the Australian Patients Association and Vice Chair of Bully Zero.


Dr Tony Coles, Chair, Hearing Health Sector Alliance, is currently the CEO of Audiology Australia, a position he has held since 2015.  Audiology Australia is the peak professional body for audiologists representing over 3,000 members nationally.  In addition to his role as CEO, Tony is the inaugural Chair of the Hearing Health Sector Alliance which was independently established in 2019 to work with governments to progress the Roadmap for Hearing Health.  He is also the Vice President of the National Alliance of Self-Regulating Health Professions, and he is a graduate of the Australian Public Service, Department of Health and Ageing, and the Australian Institute of Company Directors.


Stephen Logan, SJL Business Consulting Pty. Ltd.


Daniel Wright, Thryve Business Mentoring, is known for his ability to listen, connect, and provoke and expand perspectives on self, others and the world around to create and support effective personal change. He is a key contributor and leader for the coaching industry in Australasia, being a Founding Executive Council leader of the European Mentoring and Coaching Council (EMCC) in the Asia Pacific. Dan has experience working with a diverse range of clients including local and state government, corporate, small to medium sized businesses and not-for-profits.  Highlights include:

Executive Coaching assignments up to senior staff with corporate and state and local government (Queensland Government Chief Information Office, Queensland Health, Department of Natural Resources and Mines), Uniting Church, Queensland Synod, TAFE Gold Coast, JE Tipper, GCI Group, Inertia Engineering, New Touch Industries, and Horizon Housing --- Design and facilitation of strategy workshops including senior leadership alignment, purpose discovery, organisational vision creation, and planning for engagement and action with Gold Coast Secondary Principals’ Alliance, Queensland Airports, TAFE Gold Coast, Queensland Academies Health Science, Outfit, and JE Tipper (from 2015) --- Business mentoring and leadership coaching with Gold Coast small business owners, Queensland (from 2015) --- Provider to the City of Gold Coast Lead for Growth business workshops (2016-2018). Mentor and accredited Chair Queensland Government Mentoring for Growth program (from 2015), Mentor, Griffith University Sisters in Business project (from 2019) --- Consulting services including governance, succession, strategy and innovation for family businesses --- Co-Convenor, AHRI Gold Coast Network, a volunteer role contributing to the sharing of people leadership and management best practices and professional development across the city’s business community (from 2015).

He continues strengthening Australia’s partnership with the EMCC and the wider coaching community in Asia Pacific as Vice President Operations EMCC Asia Pacific Region from 2018. He has two decades of international business experience living and working in Germany, Singapore, Thailand and the UK, and held regional and global senior leadership roles.

Awarded European Individual Accreditation (EIA) at Practitioner level (2019) with the EMCC.
Completed Alchemy of Team Coaching (Foundation Masterclass) with David Clutterbuck & Tammy Turner (2019)
Member Australian Institute of Company Directors, MAICD (from 2018)
Completed AltusQ’s EMCC European Quality Awarded (EQA) Foundation Coaching Skills Program (2015).
Undergraduate and Post-graduate qualifications in General Management (Cranfield, UK), Law and Commerce (UQ).


Katie Bryan is the founder of Propeller Advisory, one of Australia's fastest-growing advisory, accounting and virtual CFO firms, and proudly serves as the Virtual CFO Association Treasurer.

As a Chartered Accountant, Katie will make sure that the financial side of your business is strong and ready for the challenges ahead, freeing you up to focus on the areas that you handle best. A relentless planner and a diligent researcher, she will seamlessly integrate her unique offerings into your team and prepare you to conquer the road ahead with ease. Katie prides herself in partnering closely with owners and senior executives, deeply understanding their business activities and objectives, and assisting them in achieving timely and successful outcomes.

Katie's extensive experience in varying fields includes Corporate Advisory, Business Services, Tax, Insolvency and Business Advisory. Having collaborated extensively with owners and senior executives, she knows what it takes to execute systems and processes successfully and to the benefit of everyone involved. Her varying skills and experience enable her to complement your business and add value that you would otherwise be failing to capture. She can serve in place of a CFO, bookkeeper, act as a virtual accountant, manage your business growth, maximize your revenues and profits, and devise an exit strategy that will put you in the best possible position for the future.


Hunter Leonard, the founder of Silver & Wise Pty. Ltd.