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COPY Learning and Earning
Professional Development Points with HBA in 2025

Audiology Australia logo

Audiology Australia

Pending

ACAud inc. HAASA logo

Australian College of Audiology inc. HAASA

Pending

At the end of each presentation, Delegates will be able to:

FRIDAY 28 FEB 2025 dont need date

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Unlocking Knowledge: Welcome and Seminar Overview - Stephen Logan

  • Pending.

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How Technology Innovation is Changing Hearing Healthcare - Dr Brent Edwards, PhD

  • Explain the different uses of artificial intelligence (AI) in hearing aid  technology and hearing care.

  • Plan for how AI will affect hearing healthcare services.

  • Integrate Apple's AirPods Pro hearing aids into your practice.

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HBA Key Activities, Strategic Insights and Small Business Update - Jane MacDonald

  • Pending.

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Best Practice Counselling for Better Business Outcomes - Christopher Brew

  • Identify innovative assessment strategies, and know the small changes that can improve client outcomes and business performance.

  • Understand best practice counselling, and the principles of the GN Hearing Best Practice Counselling program.

  • Address client needs and objections with techniques to manage objections and optimize device recommendations.

  • Incorporate psychosocial insights and understand the emotional impact of hearing loss and its role in clinical care.

  • Evaluate business and client benefits, and assess how enhanced counselling can improve client satisfaction and business success.

  • Implement enhanced counselling techniques by developing strategies to integrate them into current appointment workflows.​

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Innovate or Die! - Dr Cliff Olson, AuD

  • Explain the Adoption Curve.

  • Describe the Lean Startup Method.

  • Identify two ways you could innovate in your clinic.

 

Elevate Efficiency: Using AI to Optimise your Clinical and Business Efficiency - Harry Nguyen

  • Pending.

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Making Life Easier in the Clinic - Rebecca Wood

  • Be aware of the Bernafon Counselling Toolkit, and how it can be used in the clinic.

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The Hearing Services Program (HSP) Update - Chris Carlile

  • Understand the key responsibilities of the administration of the HSP by the Department of Health and Aged Care.

  • Know that the department is only responsible for ensuring contracted providers deliver services to clients in accordance with the contract and relevant legislation.

  • Know the updated Australian Government policies and programs relevant to hearing service providers, including updates to the HSP.

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Gabby Luksza and Rob Aked, HSP Q&A session.

  • Understand changes and future plans for the HSP and the impacts these will have on contracted service providers.

  • Be aware of future plans for the HSP website and portal, and consultations.

  • Know the answers to HSP claiming and operational questions.

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A New Lens for Clinic Success: The Clinic Value Framework - Anthony Cordi​

  • Know how clinic workflows influence client satisfaction and outcomes by identifying critical touchpoints within the client journey.

  • Gain insights into clinic performance through KPIs and learn how to use these metrics to identify strengths and areas for improvement.

  • Identify specific clinic metrics to be prioritised, and align them with the clinic’s optimisation goals, to drive the most impactful changes.

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Explaining the Value of your Testing - Dr Cliff Olson, AuD​

  • Explain the results of speech in noise testing.

  • Explain real ear measurement results.

  • Explain how test result presentation can lead to higher treatment acceptance rates.

SATURDAY 1 MARCH 2025

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Modern Approaches to Managing your Employees and their Performance - Shane Duffy

  • Understand the impacts of the latest Australian employment law updates on audiology businesses.

  • Know how to apply technology to manage employment in businesses.

  • Be prepared for future employment trends. ​

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Pushing the Edge of Possibility - Dr Judy Grobstein

  • Pending.

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Consulting Like a Boss! - Dr Cliff Olson AuD​​

  • Explain why patients make decisions based on emotion, not logic.

  • Explain the five types of objections.

  • List specific strategies to prevent the five types of objections.

     

Innovate, Differentiate, and Lead with Widex Tinnitus Solutions - Geraldine Toddy

  • Understand the market opportunity by analyzing the growing demand for tinnitus solutions, and how they can drive client acquisition and retention for independent practices

  • Leverage Widex Tinnitus Solutions, and explore the Widex Zen Therapy program, to deliver superior client outcomes.

  • Differentiate your practice, and identify ways to position the business as a leader in tinnitus care, setting it apart from competitors.

  • Implement practical strategies, and gain actionable tools and approaches to integrate a successful tinnitus program into your clinic, to boost revenue and patient satisfaction.

  • Enhance patient engagement, and know how to educate and empower patients with tinnitus, to foster long-term trust and loyalty.

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Innovative Practical Solutions to Improve your Business Efficiency - Daniel Fechner

  • Improve overall workflow by understanding the value of the CRM system and its pivotal role as the core of the business, acting as the central hub for other systems and integrations.

  • Identify opportunities to increase efficiency by becoming comfortable analysing clinic and administrative workflows, and recognise the opportunities to increase efficiency by converting manual tasks to automated work-flows.

  • Increase profitability and client care by leveraging advanced business support tools, and gain insight into how readily-available tools and platforms can help your business be better in many ways.

  • Understand the value of external expertise, and recognise the importance of engaging consultants to provide insight and solutions that enhance business efficiency in owner-operated audiology clinics.

  • Get to know automated business reporting options, and how business reporting tools can enhance financial control, provide actionable insights, identify growth opportunities and help make good marketing decisions.

  • Save time, improve accuracy and increase clinical care, by adopting AI-driven solutions, and understand how AI can simplify the creation of clinical notes and correspondence with doctors.

  • Daniel will be sure to instill a solid dose of excitement, can-do attitude and motivation to go home and tackle your business' needs and systems.

  • ​

  • CONTINUED ...

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'Be Brilliant Talk' with Signia - Sharna Raley and Sheena Cuthbert

  • ​Understand and gain valuable insights into the Australian market's consumer segments, to create more accurate and relevant messaging.

  • Know how these insights enable healthcare professionals to better target and effectively engage specific segments.

  • Recognise the role of design in hearing aid adoption, and understand how innovative designs can address stigma and expand client engagement.

  • Know how diverse hearing aid styles can attract new clients and foster greater satisfaction.

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Taking the First Steps: Leveraging Innovation to Elevate your Business - Hearing Industry Panel​

  • Pending.

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SUNDAY 2 MARCH 2025

 

HBA Member Insights: A Business Q&A Session - Jane MacDonald and Stephen Logan

  • ​Pending.

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Minimize IT Distractions for your Growing Business - Anders Damkjaer Nielsen and Glen Young

  • Gain insight into the IT needs of your business.

  • Explore solutions to address the IT challenges faced by growing businesses.

  • Stay informed on industry trends and HIMSA’s initiatives to foster technological progress.

  • Understand how dedicated IT Support and Help Desk services can be tailored to your business needs.​

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​The Importance of Gold Standard Calibration - Kon Kyranakis​

  • Understand the importance of annual equipment calibration.

  • Comprehend what is involved during the calibration of equipment.


Clinic Rescue - An Australian Clinic Success Story - Dr Cliff Olson AuD

  • Define the Sunk Cost fallacy.

  • List the key changes that were made by Daniel Fechner that resulted in the biggest changes to his clinic.

  • Explain how the Lean Startup Method could help to implement changes in your clinic.​

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